What does each crew member do?

SEO Joe checks your website the way Google does and asks ChatGPT, Claude and Gemini the questions your customers ask, to see whether they name you or someone else. Then he makes a short, prioritised plan, writes the texts and finds the places you should be listed. If your website's code is on GitHub, he can make the fixes too.

Social Susy learns your brand from your website — what you do, your tone of voice, your colours. She makes a content plan with you, creates the images and texts, and publishes each post at the scheduled time once you've approved it.

Mailer Mark is your email expert, coming soon. He writes newsletters that keep customers coming back and short, personal cold emails to businesses that could use what you offer — in your voice, landing in the inbox rather than spam.